RESEARCH: DIGIPAK

NET AND DESIGN OF A DIGIPAK

The key elements of a Digi pack, and these include:

Text

• Name of the band/artist
• Name of the album 
• Price
• Tracking List
• Website 
• Credits 
• Producer
• Who wrote the songs 
• Recording info

Pictorial pictures

• Pictures of the band/artist
• Logo
• Barcode 
• DVD Logo
• CD Logo
• Website Banner 

Design 

• Colour and style so that it fits the artist's genre 
• Unfolds cardboard sleeve 
• Adverts DVD / CD 
• Booklet with lyric about the DVD / 
• CD case

There are however, advantages and disadvantages of using a Digi Pack.

Advantages:

• They look good and many brands and labels like to use them for artistic reasons 
• The 3 section digipack sleeves open up more design options because there is more room
• They are visually much more appealing, and they are a good investment, because instead of collecting numerous amounts of CDS, from a single artist, the consumer can just by one CD with all of the hits of their favorite singer, including bonus' of a  booklet
• It also allows the customer to know more about their artist via the booklet 
• hey can also see who wrote the songs, and it can also allow the artist to be promoted

Disadvantages:

• Although digipacks don't crack like jewel cases, they will eventually rip and the will begin to peel apart and separate 
• The trays in Digipacks break much more than jewel cases, as there's not much protection since the outer portion is made out of paper, so the teeth that hold the CD can crack letting the CD fall out easily
• CDS or normal DVDs are much cheaper than Digipacks 

Examples of DigiPacks

The front cover has to be catchy in order to sell, because nay front cover of a CD / DVD is the selling point of the product, therefore it has to be able to lure the audience in. These 3 front covers have the artist's picture with the title of their album, and this appeals to the audience because it shows the artist in a true light, and in a beautiful manner so that the younger audiences are attracted to them, this guarantees the buyers attention and chance for them to buy this product.